Train smarter. Lower your handicap.

The Lab in Clawson. Unmanned, member-first. Real swing data, real coaches, real progress. Membership pays for itself in 3 visits.
Become a Member

WHAT IS LAB

A modern indoor golf club combining high-end simulators, coaching, and social play in a welcoming environment.
  • Autonomous systems, minimal staffing
  • Predictable recurring membership revenue
  • Flexible space, faster openings
  • Lower buildout complexity and cost

02 · Memberships

Three tiers.
One unfair advantage.

Drop-in is $65 a session. Members pay $159– $399 a month and get real coaching, real data, 24/7.

CORE

$159 /mo
  • 1 Free Hour Daily, Off-Peak Hours Only
  • Up to 5 Guests Free
  • 50% Family Add-On Discount
  • Member Only Events/Leagues/Tourneys
  • (May 1 - Sep 30) 2 Free Hours During Off-Peak
  • Free Coffee Until Noon
JOIN THE SWING SAVERS
★ MOST POPULAR

PLUS

$249 /mo

20 hrs · 1 lesson · MOST POPULAR

  • 1 Free Hour Daily, Anytime
  • Up to 5 Guests Free
  • 20% Off on F&B + Bay Usage
  • 50% Family Add-On Discount
  • Member Only Events/Leagues/Tourneys
  • (May 1 - Sep 30) 2 Free Hours During Off-Peak
  • Free Coffee Until Noon
JOIN THE ALL-ACCESS ACES

PRO

$399 /mo

Unlimited · 4 lessons

  • Unlimited bay hours
  • 4 included lessons / month
  • 4 guest passes / month
  • Pro analyst monthly review
  • Tournament priority
  • Multi-venue access
CHOOSE PRO

Cancel anytime. Freeze up to 60 days/yr. Compare all benefits →

03 · Run the math

Does membership pay for itself?

The honest answer: yes, in 3 visits if you play weekly. Drag the slider.

HOW MUCH YOU'LL SAVE

Drag the slider to your real playtime. We'll suggest the right tier and show the spread.

1× 10× 20× 30×

At $65/session drop-in, that's $520/mo.

ESTIMATED SAVINGS
$271/mo

With the Plus tier · $249/mo

04 · The Toolkit

Every shot. Measured.

Our in-house T2 system tracks 20+ data points per swing. Replay in 4K, dial in a fade, drop 4 strokes.

Ball Tracking

Doppler radar · 0.5° tolerance

±0.5°

Swing Video

4K side & face cam, frame-by-frame

4K

Course Library

300+ photoreal courses, free for members

300+

Stats Dashboard

Auto-saved, comparable, exportable

20+

05 · How it works

Unmanned. Show up. Play.

No staff bottleneck. The Lab is a self-serve facility. Book, get a door code, play.

01

Book in app

Pick a bay, pick a window. Confirmation includes a unique door code.

02

Door code

Code activates 10 min before your slot. Tap the keypad. You’re in.

03

Play

Your bay is pre-loaded with your last session and saved settings.

06 · Pro coaching

Move handicap. Not just metrics.

David Chen

PGA · 8 yrs · -2.1 hcp avg client gain
Big-data swing analysis. Specializes in low handicaps chasing single digits.
Book a Lesson

Sarah Patel

LPGA · 11 yrs · TPI L3
Body-first mechanics. Helps players unlock 10+ mph clubhead speed.
Book a Lesson

Mike Torres

PGA · 14 yrs · Short Game Coach
Strokes-gained around the green. Wedge specialist.
Book a Lesson

07 · Member Stories

Real numbers. Real drops.

"I never had time for the range. The Lab gave me 24/7."
Handicap
18 11
-7 Strokes
"The video review with Mike unlocked my wedge game."
Handicap
12 7
-5 Strokes
"Going from a 24 to a 15 changed how I think about practice."
Handicap
24 15
-9 Strokes

Free trial. No card. One swing data report.

90 minutes in a Lab bay with a coach. Walk out with your
numbers and a plan.

Claim Your Free Trial